Since 1st July 2019, mobile users in the UK have been able to switch providers, obtain information, or cancel their service, using a simple SMS message.

The new SMS switching service, sometimes called “auto-switch”, was mandated by the UK regulator, Ofcom, and implemented by industry through a coordinated programme managed by Cenerva.

Partner, Chris Taylor, who led our team said “Cenerva is proud to have supported our clients and partners to achieve an orderly and coordinated launch of auto-switch on time to the schedule required by Ofcom”.

Cenerva provided centralised programme management and technical support for the launch, and led industry wide communications with Ofcom throughout the programme.