5G Broadcast is a one-to-many transmission standard that creates media and data transmission opportunities. It is an ideal way to simultaneously broadcast live content – such as pop-up channels for sports and music events – to many mobile devices.
Following extensive real-world demonstrations and proofs of concept, there are now complete end-to-end solutions for network operators and content providers to take advantage of.
According to Rohde & Schwarz – a leading proponent of this new technological advance: “For the first time, there is a practical, economical route to achieve true mobile television, further enhancing the cellular proposition without adding to network congestion.
“Additionally, there are huge opportunities for data delivery services, even in parallel to television broadcasting, and 5G Broadcast is ready to capture these new revenue streams, making it a win-win across the board.
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